Elizabeth Martin, PhD, JD

Co-founder, Business Executive, Strategist, Innovator

As a trusted advisor and executive, Martin champions relationships, mission-driven, growth-oriented strategies that prioritize diversity, equity, and inclusion—both as core values and as tangible outcomes. She excels at designing and implementing performance-based, low-cost solutions, leveraging strong advocacy and partnerships with executive and congressional stakeholders. Her leadership has resulted in the development and scaling of innovative management techniques and business models that ensure diverse and inclusive access to quality services across urban, regional, and frontier settings.

Beyond corporate leadership, Martin is commended for her ability to recruit, retain, and engage unique and blended teams, routinely spearheading initiatives that enhance business reputation and operational excellence. She is a sought-after presenter and thought leader, known for her compelling storytelling and actionable strategic insights.

A woman with short white hair is smiling, wearing a black shirt, and sitting on stairs. Her name is Elizabeth Martin.

Key Roles

  • Optum Health: Senior Vice President, Strategy & Innovation
  • Optum Serve: Senior Vice President, Enterprise Integration & Innovation
  • The Change Agents: President & CEO, Management Consulting
  • Optum Serve Consulting: Senior Vice President & Executive Lead for Program Design, Implementation, & Innovation and Management Consulting and Strategy
  • Optum: Vice President, Program and Network Integrity
  • Optum: Chief Executive Officer (New Mexico); Vice President of Service Delivery; Sr. Director of Behavioral Health Services Division and Core Service Agency Development; Director of Housing and Employment
  • Homewise, Inc.: Senior Operations Director, Special Projects
  • Office of the Texas Attorney General: Assistant Attorney General – Capital Litigation Division
  • Tarrant County District Attorney: Assistant District Attorney
A woman with short white hair is smiling, wearing a black shirt, and sitting on stairs. Her name is Elizabeth Martin.

Education

Pacifica Graduate Institute: PhD, Psychology

Boston College Law School: Juris Doctor, Business and Corporate Law

Creighton University: Bachelor of Science in Business Administration, Economics/Finance

State of New Mexico: License to practice law and real estate

State of Texas: License to practice law

Summary of Impact

Elizabeth Martin is a results-driven executive leader, lawyer and organizational psychologist who combines strategic vision with hands-on operational expertise, consistently positioning organizations for growth and innovation. Her ability to bridge policy, strategy, and execution, foster inclusive cultures, and deliver compelling communication has made her a sought-after advisor and executive across multiple business segments and public service sectors.

Email: Emartin@willsandmartin.com