Ask a better question and get a better answer. One conversation with W+M reveals insight. With PhD-based trans-disciplinary blend of expertise, knowledge, and empathy Wills+Martin is redefining business consulting. Wills+Martin, offers end-to-end business advisory services with a people-first philosophy. Cross-industry corporate experience in strategy, operations, organizational health and culture, communications, and governance, to help businesses bridge the gaps —with insight, integrity, and heart.
Communication + Innovation + Leadership
Elizabeth Wills, MCM
A results and relationship-driven leader who combines strategic vision with hands-on operational excellence, consistently positioning individuals and organizations for growth and innovation. Her ability to bridge strategy and execution, foster inclusive cultures, and deliver compelling communication has made her a sought-after advisor and executive in both corporate and creative industries.
Key Roles:
- Optum Health: Strategy & Innovation Group
Chief of Staff, Key Strategist, Communication & Innovation Specialist - The Change Agents:
Chief Communication Officer - The Touch Agency / 100 Brands:
Consultant, Communication & Marketing Specialist, Creative Content Contractor - Elizabeth Wills Music:
Musician, Owner/Operator, Recording Artist, Production, Marketing, Branding, and Management Lead
Core Competencies
- Corporate Communication, Brand, and Innovation Strategist
- Executive Team Leadership & Development
- Executive Leadership Coaching & Mentoring
- Operational Excellence & Process Improvement
- Change Management & Organizational Development
- Expert in Consumer Experience & Engagement
- Proven Presenter with Strong Storytelling Capabilities
- Successful Brand Manager & Developer
Education
- University of Southern California, Annenberg
- School for Communication and Journalism: Master of Communication Management (MCM)
- University of Texas at Arlington: Bachelor of Arts, Organizational Communication Studies
Email: Ewills@willsandmartin.com
Lawyer + Executive + Psychologist
Elizabeth Martin, PHD, JD
A results-driven executive leader, lawyer and organizational psychologist who combines strategic vision with hands-on operational expertise, consistently positioning organizations for growth and innovation. Her ability to bridge policy, strategy, and execution, foster inclusive cultures, and deliver compelling communication has made her a sought-after advisor and executive across multiple business segments and public service sectors.
Key Roles:
- Office of the Texas Attorney General:
Assistant Attorney General – Capital Litigation - Tarrant County District Attorney: Assistant District Attorney
- Optum:
- Chief Executive Officer (New Mexico)
- Senior Vice President, Strategy & Innovation
- Senior Vice President & Executive Lead for Program Design, Implementation, & Innovation and Management Consulting and Strategy
- The Change Agents:
President & CEO, Management Consulting - Homewise, Inc.:
Senior Operations Director, Special Projects
Core Competencies
- Executive Leadership & Organizational Transformation
- Strategic Innovation, Scale & Whole Health Integration
- Policy Advocacy & Stakeholder Engagement
- Operational Excellence & Team Development
- Change Management & Program Implementation
- Proven Presenter with Strategic Storytelling
- Business Growth & Reputation Management
Education
- Pacifica Graduate Institute: PhD, Psychology
- Boston College Law School: Juris Doctor, Business and Corporate Law
- Creighton University: Bachelor of Science in Business Administration, Economics/Finance
- State of Texas and New Mexico: License to practice law and real estate
Email: Emartin@willsandmartin.com